Why a mobile-friendly website is a must-have for business

Mobile friendly website design

Mobile-friendly websites have moved recently from being ‘nice to have’ to being an absolutely vital component of any modern online business. The major driver behind this change is the huge surge in mobile usage we have seen in recent years when it comes to online searches.

Mobile search queries now outnumber their desktop counterparts in many areas of the world. So if your site isn’t easy to navigate, you can wave goodbye to the majority of users that view your site within the first few seconds and with them go the potential sales that you’re in business for.

It could lead to the kind of bounce rate on your site that would make your eyes water.

Mobile is also now a search platform all of its own. The major search engines in the marketplace have responded to its increasing importance by running tailored search results for mobile queries that favour mobile-optimised sites, so if you don’t have that available to your business, there is a whole revenue stream that you are missing out on.

Having a streamlined, mobile-friendly version of your site available for those browsing on mobile devices can give your business a real boost and push up your performance, convincing users to go ahead and complete conversions and sales.

We at Fire Up provide local Website Design for Portsmouth, and all of our websites are fully responsive and mobile friendly. If you require a new website or help getting online please get in contact today!